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Google-CMO-2013



"I think it's your spotlight."


"What is the Objective?"


"The limits of my language are the limits of my world." - L. Wittgenstein


The Fundamental Theorem of Decision Making: 
You should judge a decision by the process and not by the outcome.

 

"Are you seeing just what you'd like to see?"


"If you thought I was a jerk in the first five minutes, you still think that now. 
If you thought I was charming, you still think that now."


Be sure *not* to read the critical word out (i.e., "sleep" and "doctor") when reading the list.


YouTube Video


*I have provided the Game of Experts materials below. I encourage you to find questions that will be interesting to your colleagues -- if you tailor it for them, it'll be more impactful.

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Neil B,
Sep 3, 2013, 9:03 PM
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Neil B,
Sep 3, 2013, 9:03 PM
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Neil B,
Sep 3, 2013, 9:07 PM
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Neil B,
Sep 3, 2013, 9:07 PM
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Neil B,
Sep 3, 2013, 9:09 PM
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